Widex Allure
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Background
Widex has long been known for its minimal processing, music fidelity, and natural sound. With the release of Widex Allure, the company builds on those strengths with meaningful enhancements to noise management. Allure is powered by the new W1 chip, which is four times faster than previous generations and unlocks a suite of advanced sound processing features—without compromising the brand’s signature “zero-delay” sound quality. The 2025 update marks Widex’s first major overhaul in five years, and it’s a strong one.
Keep scrolling for our full review and Soundly Scorecard.
Fast Facts About Widex Allure
- Widex Allure is the brand’s newest prescription-only flagship hearing aid.
- Currently available in a rechargeable receiver-in-canal (RIC R D) style.
- Offers Bluetooth LE Audio with hands-free calling for iPhone and select Android models.
- Powered by the new W1 chip with ultra-low 0.5 ms processing delay. The fastest in the industry.
- Fitted in-person by a licensed hearing care professional.
Fidelity-First Sound Philosophy
New in this generation is Speech Enhancer Pro, which uses 52-band analysis to boost speech and gently reduce background noise without overprocessing. The result is a hearing aid that feels more transparent and less engineered—something many wearers come to appreciate over time. Previous Widex models were often critiqued for limited performance in complex or noisy settings. Allure addresses that with a newly designed Adaptive Dynamic Feedback Controller and an Enhanced Sound Classifier that switches between 11 different listening environments.
Users will still experience more environmental sound than with a Phonak or ReSound, but Allure now does a better job distinguishing speech, managing sudden sounds, and staying focused when it matters most—like at a restaurant or live performance.
Put simply, Widex isn’t the most aggressive brand when it comes to noise reduction, but Speech Enhancer Pro and Adaptive Enhanced Sound Classifier soften the edges while preserving the natural sound Widex users love.
Improved Streaming and Personalization via App
Allure also brings a major upgrade to Bluetooth and app functionality. The new Dedicated Streaming Compressor separates media from microphone input to keep phone calls, music, and podcasts clear—even in noisy environments.
Inside the Widex Allure app, users can adjust microphone directionality, sound balance, and even use AI Assistants to apply crowd-sourced settings from other wearers in similar environments. The app includes both a “Quick” assistant for instant changes and a “Sound” assistant for more personalized A/B tuning.
Design, Comfort, and Battery Life
Allure fits comfortably behind the ear and comes in 10 color options. At just over 3 grams, it’s slightly larger than some competitors but remains discreet and lightweight. The rechargeable battery delivers up to 25 hours of use, and users can choose between two desktop chargers, including a Charge N Clean system with UV sanitization.
Our Overall Thoughts
Allure isn’t trying to be everything for everyone—but for those who prioritize a clean, uncolored sound, Widex remains in a class of its own. With the W1 chip, the brand finally bridges its minimalist roots with modern tools like advanced noise management, AI tuning, and next-gen Bluetooth.
For long-time Widex wearers and anyone seeking a natural listening experience, Allure is a well-rounded step forward.
- Focused on sound quality, delivering clear sound with the lowest delay in the industry.
- Great for live music listening
- Rechargeable batteries and upgraded Bluetooth streaming
- No disposable battery option.
- Remote programming requires an accessory.
- Widex hearing aids are a premium product that may be out of the budget for some.
- Less robust background noise management
- Widex Allure is a fully customizable, prescription hearing aid appropriate for mild to severe hearing loss.
- Custom earmolds are often recommended for severe hearing loss to provide superior comfort, improved sound quality, and reduced feedback.
- Widex Allure is a prescription device that is fitted and programmed by a Hearing Care Professional (HCP).
- Widex Allure allows for remote follow-up programming
- Widex has the fastest processing time among all major hearing aid manufacturers.
- Widex is a popular choice for musicians and audiophiles.
- Allure includes new sound-processing features to improve background noise performance.
- Widex Allure comes in three styles: Receiver-in-canal (RIC), Behind-the-ear (BTE), and Custom.
- Widex Allure is one of the smallest RIC devices on the market.
- The hearing instrument sits behind the ear, and a receiver (speaker) extends from the hearing aid into the ear canal.
- Choose between ten color options, including neutral colors (black, grey, silver, various skin-tone shades)
- Widex Allure comes with rechargeable batteries only.
- BTE style provides 32 hours full charge with 5 hours of streaming. Custom style provides 19 hours with 5 hours of streaming.
- Allure RIC style provides 27 hours on a 4-hour full charge (without streaming).
- Widex Allure supports Bluetooth LE Audio for next-gen streaming and improved battery performance.
- AppleiOS® and Android™ users can enjoy hands-free calling.
- Streaming is more stable thanks to a dedicated compressor that separates media and environmental sounds.
- Allureis Auracast-ready in all styles, pending a future firmware update.
- Widex Allure is designed for ease of use, though like all behind-the-ear styles, it requires placing the device behind the ear and inserting the receiver or the custom earmold into the ear canal.
- Allure features a redesigned push button for convenient volume and program adjustments on the go.
- Widex Allure is water resistant with a rating of IP68.
- This hearing aid can withstand dust and water submersion in one meter of water for up to 30 minutes.
- Remote care: Allure hearing aid fittings and adjustments must be performed in-person by a hearing care professional. Fittings and adjustments must be done in-person or using a special neck loop necessary.
- Customization: Adjust volume, programs, directionality, and sound profile using the Allure app; includes AI Quick and Sound Assistants
- Tinnitus masking: Available through your hearing care professional
- Find my hearing aid: Yes – built-in app feature shows last known location and Bluetooth proximity
- Health tracking: Not available
- Start with a free local hearing test
Every Soundly RX journey begins with a free hearing, in-person test and consultation at a vetted participating clinic near you. We work with 6,500+ clinics nationwide, so care stays local and convenient - Access all major hearing aid brands
You’ll be able to explore the leading prescription hearing aid brands, with upfront pricing listed on Soundly so there are no surprises - Better pricing, already negotiated
Soundly offers transparent pricing, making it easy to understand costs and fit your budget—without compromising quality or technology. - Try hearing aids with a longer return window
If you decide to proceed with a pair of prescription hearing aids, you’ll have 60-days to return the devices, giving you more time to be sure your choice is right - Purchase locally, with Soundly support
If you move forward, you’ll purchase your hearing aids through the local clinic using Soundly’s pricing. Additional follow-up support is available through your provider and our dedicated support team is available by phone and text for ongoing questions or guidance
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